DISRUPTIVE THINKING
Evolve Tuck’s renown Ella L.J. Bell Smith’s personal brand into celebrity status nationally

NIMBLE PROCESS
Leveraging Ella’s natural event calender to create a marketing plan’s worth of content

INNOVATIVE SOLUTIONS
Separate Ella’s personal brand from Tuck School of Business, as well as ASCENT (her 501c3), to create a more powerful draw for all 3 organizations